Five Lead Generation Misconceptions that you thought were true!

Lead Generation is one of the most important aspects of business. If you are not doing it right, then chances are that your business is not growing at a rate that you expect it to grow.

There are certain misconceptions about lead generation spread viciously in the market. In order to make the most of your strategies to get more leads, you need to get rid of these misconceptions and start working on effective strategies.

Here is a look at those misconceptions and truth related to them –

  • Spending on brand recognition

The first thing that many people will tell you do with your lead generation strategy is to start spending on creating a brand recognition. And, that could cost you a fortune. Brand recognition is important, but in today’s world spending too much money on creating just visibility in the market is not worth it. After all, you can make use of social media channels and get the brand recognition without investing too much money into it.

  • Running after new leads

Yes it is important to get new business leads, but did your ever thought how much more you can extract from the already existing clients? Returning business can be your organization’s biggest asset. [Read more…]

Facebook Marketing Tips and Tricks To Succeed

If you are looking to succeed at Facebook Marketing, then staying abreast of the latest changes in the field is imperative. Considering the fact that this beast named Social Media continues to evolve every single day, it become important to stay updated with the changes and go through Facebook marketing tips regularly.
This is the reason that I have come up with this blog that shares tips and tricks of this continuously evolving trade –

  •  Set the frequency of posts right

    while there has been any study reflecting how many is too many, but the frequency of posting on social media matters the most. Studies have shown that posting once a week is too less to capture the eye of customers. In fact, posting 5-10 posts per week is generally considered ideal for any business. After all, you want to keep your audience engaged in what you are doing and not bore them by overdoing it.

  • [Read more…]